Brown-Forman Corporation · NYSE (us_market)
Consumer Defensive · Beverages - Wineries & Distilleries · United States
Brown-Forman Corporation, together with its subsidiaries, manufactures, distills, bottles, imports, exports, markets, and sells a variety of alcohol beverages. It provides spirits, wines, whiskey spirits, whiskey-based flavored liqueurs, ready-to-drink cocktails, ready-to-pour products, vodkas, tequilas, gin, brandy, rum, bourbons, and liqueurs. The company offers its products primarily under the Jack Daniel's, Woodford Reserve, Old Forester, Gentleman Jack, Herradura, el Jimador, Fords Gin, The Glendronach, Benriach, Glenglassaugh, and Slane brands. It is also involved in the sale of used barrels, and bulk whiskey and wine; and provision of contract bottling services. The company serves retail customers and consumers through distributors and state governments; and retailers, wholesalers, and provincial governments directly. It operates in the United States, Germany, Australia, the United Kingdom, Canada, France, Mexico, Poland, Brazil, Türkiye, and internationally. Brown-Forman Corporation was founded in 1870 and is headquartered in Louisville, Kentucky.
| Event Period | Drawdown | Buy Point (Bottom) | Sell Point (Peak) | ticker.setupCols.buyScore | ticker.setupCols.sellScore | Max Return | Algo Return |
|---|---|---|---|---|---|---|---|
DROP2025-12-11$30.88 RISE2026-03-24$22.80 PEAK2026-04-09$30.31 119d | -26.2% 103d | 2026-03-12 $23.07 | 2026-04-09 $30.31 | 79Quality on Sale | 67Deep Value | +32.9% 16d | +31.4% Held 28d |
DROP2025-12-11$30.88 RISE2026-03-20$22.80 PEAK2026-04-09$30.31 119d | -26.2% 99d | 2026-03-12 $23.07 | 2026-04-09 $30.31 | 79Quality on Sale | 67Deep Value | +32.9% 20d | +31.4% Duplicate trade Held 28d |
DROP2025-12-11$30.88 RISE2026-01-07$25.35 PEAK2026-02-12$30.67 63d | -17.9% 27d | Missed | Missed | — | — | +21.0% 36d | Missed |
DROP2025-08-22$31.26 RISE2025-11-06$26.53 PEAK2025-12-11$30.88 111d | -15.1% 76d | Missed | Missed | — | — | +16.4% 35d | Missed |
DROP2025-03-10$37.96 RISE2025-06-18$25.65 PEAK2025-08-22$31.26 165d | -32.4% 100d | 2025-03-31 $33.94 | 2025-08-22 $31.26 | 78Quality on Sale | 57Value Trap Risk | +21.9% 65d | -7.9% Held 144d |
DROP2024-10-17$49.54 RISE2025-02-12$30.65 PEAK2025-03-10$37.96 144d | -38.1% 118d | 2024-12-26 $39.49 | 2025-03-10 $37.96 | 74Quality on Sale | 75Deep Value | +23.8% 26d | -3.9% Held 74d |
DROP2024-03-05$60.78 RISE2024-07-09$41.50 PEAK2024-09-30$49.20 209d | -31.7% 126d | 2024-05-24 $45.76 | 2024-09-18 $47.69 | 64Quality on Sale | 45Watch | +18.6% 83d | +4.2% Held 117d |
DROP2022-08-18$77.66 RISE2022-10-20$63.37 PEAK2022-12-02$74.51 106d | -18.4% 63d | Missed | Missed | — | — | +17.6% 43d | Missed |
DROP2020-11-24$81.82 RISE2021-03-04$68.41 PEAK2021-05-26$80.37 183d | -16.4% 100d | Missed | Missed | — | — | +17.5% 83d | Missed |
DROP2020-01-23$71.90 RISE2020-03-23$46.48 PEAK2020-06-09$69.14 138d | -35.4% 60d | Missed | Missed | — | — | +48.8% 78d | Missed |
The $10-50 price range often includes mid-sized businesses with proven track records and plenty of growth runway ahead. They also usually carry less risk than penny stocks, though they’re not immune to volatility as many lack the scale advantages of their larger peers.
Universal Corp. (UVV) delivered earnings and revenue surprises of -142.59% and -1.78%, respectively, for the quarter ended March 2026. Do the numbers hold clues to what lies ahead for the stock?
Brown‑Forman Corporation (NYSE:BF-B) is included among the 10 Best Dividend-Paying Beverage Stocks to Buy Now. Brown‑Forman Corporation (NYSE:BF-B) is a global leader in the spirits industry. With approximately 5,000 employees worldwide, the company proudly shares its passion for fine-quality spirits in more than 170 countries. On May 20, Citi analyst Filippo Falorni trimmed the firm’s […]
Brown-Forman B (BF.B) doesn't possess the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.
BF.B faces muted spirits demand and portfolio gaps, but premiumization, RTD momentum and emerging markets could help cushion the Q4 results.
For investors considering whether Brown-Forman's current share price aligns with what the business might be worth, this article walks through the key valuation checks investors often use. The stock last closed at US$26.09, with returns declining 4.7% over the past week, 10.7% over the past month, 0.2% year to date, 24.2% over the past year, 55.8% over three years and 63.6% over five years. Recent coverage around Brown-Forman has focused on how the stock's weaker multi year share price...
Brown-Forman, the company that produces Jack Daniel’s, has reportedly turned down a $15 billion acquisition bid from its competitor, Sazerac. Sazerac’s $32 per share cash offer was declined by Brown-Forman earlier this week, reported the Wall Street Journal on Tuesday....
The Jack Daniel’s maker rejected an offer worth around $15bn, The Wall Street Journal said.
Brown-Forman shares aren’t responding much to a report the Jack Daniel’s maker rejected Sazerac’s takeover bid.
Jack Daniel’s maker Brown-Forman rejected a roughly $15 billion takeover offer from rival Sazerac, according to people familiar with the matter. Brown-Forman advisers informed Sazerac on Monday that the company was rejecting Sazerac's recent $32-a-share cash offer, the people said.
Advisers for Brown-Forman informed Sazerac on Monday that the company was rejecting the $32-a-share cash offer.
Recent share performance context Brown-Forman (BF.B) has been under pressure, with the share price showing a 0.9% decline over the past day, a 4.5% decline over the past month, and a 5.8% decline over the past 3 months. See our latest analysis for Brown-Forman. At a share price of US$25.55, Brown-Forman’s short term share price momentum has been weak. That aligns with a 1 year total shareholder return of 23.47% and deeper 3 and 5 year declines. If this shift in sentiment has you reassessing...
Brown-Forman ended merger discussions with Pernod Ricard, signaling a commitment to independent growth. The company is overhauling its U.S. control states distribution network and appointing new distributor groups across 11 markets. These moves point to a refreshed approach to how Brown-Forman manages its brands and reaches consumers in key U.S. regions. For investors watching NYSE:BF.B, the news arrives after a tough stretch for the share price. Brown-Forman closed at $25.55, with returns...
The group has named four new distribution partners for 11 control states, who will take over from RNDC.
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| 30d | 90d | YTD | 1y | |
|---|---|---|---|---|
| BF-B | +0.67% | -10.85% | -1.30% | -22.86% |
| XLP | -1.50% | -6.54% | +6.73% | +0.10% |
| Alpha (stock − sector) | +2.16% | -4.31% | -8.04% | -22.95% |
| Fund | Style | Shares | Value | % of Port | Change vs. last quarter | Period |
|---|---|---|---|---|---|---|
| FidelityFMR | fundamental | 12.78M | $337.89M | 0.02% | Trimmed-50.2% | 2026-03-31 |
| StateStreet | passive | 10.00M | $266.57M | 0.01% | Trimmed-11.3% | 2026-03-31 |
| Wellington | fundamental | 2.34M | $61.82M | 0.01% | Trimmed-7.6% | 2026-03-31 |
| Citadel | multi-strat | 1.85M | $48.87M | 0.06% | Added+451.9% | 2026-03-31 |
| DEShaw | quant | 1.51M | $39.93M | 0.02% | Trimmed-52.8% | 2026-03-31 |
| TwoSigma | quant | 91.4K | $2.42M | 0.00% | Added+17.8% | 2026-03-31 |
| Bridgewater | macro | 18.4K | $486.52K | 0.00% | Trimmed-12.1% | 2026-03-31 |
| TRowePrice | fundamental | 307.2K | $8.12K | 0.00% | Trimmed-1.3% | 2026-03-31 |
| Filed | Insider | Title | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| 2026-05-29 | Nall Timothy M | EVP, Chief Supp/Tech | F Tax withholding | 1,065 | $26.72 | −$28.5K |
| 2026-05-29 | Nall Timothy M | EVP, Chief Supp/Tech | A Grant / award | 3,010 | — | +$0 |
| 2026-05-29 | Whiting Lawson E | President & CEO | F Tax withholding | 16,494 | $26.72 | −$440.7K |
| 2026-05-29 | Whiting Lawson E | President & CEO | A Grant / award | 36,389 | — | +$0 |
| 2026-05-29 | Shepherd Jeremy J | EVP, Chief Marketing | F Tax withholding | 1,357 | $26.72 | −$36.3K |
| 2026-05-29 | Shepherd Jeremy J | EVP, Chief Marketing | A Grant / award | 3,010 | — | +$0 |
| 2026-05-29 | Peterson Crystal L | EVP, Chief Incl/Global Comm | F Tax withholding | 616 | $26.72 | −$16.5K |
| 2026-05-29 | Peterson Crystal L | EVP, Chief Incl/Global Comm | A Grant / award | 1,367 | — | +$0 |
| 2026-05-29 | Pafilis Yiannis | EVP, Pres., EU, Africa, Asia | F Tax withholding | 177 | $25.94 | −$4.6K |
| 2026-05-29 | Pafilis Yiannis | EVP, Pres., EU, Africa, Asia | A Grant / award | 508 | — | +$0 |
| 2026-05-29 | Pafilis Yiannis | EVP, Pres., EU, Africa, Asia | F Tax withholding | 95 | $26.72 | −$2.5K |
| 2026-05-29 | Pafilis Yiannis | EVP, Pres., EU, Africa, Asia | A Grant / award | 272 | — | +$0 |
| 2026-05-29 | Farrer Marshall | Director | F Tax withholding | 2,176 | $26.72 | −$58.1K |
| 2026-05-29 | Farrer Marshall | Director | A Grant / award | 4,518 | — | +$0 |
| 2026-05-29 | Nguyen Diane F | EVP, Chief Ppl & Comm | F Tax withholding | 597 | $25.94 | −$15.5K |
| 2026-05-29 | Nguyen Diane F | EVP, Chief Ppl & Comm | A Grant / award | 1,346 | — | +$0 |
| 2026-05-29 | Graven Christina M | EVP, Chief Strategy | F Tax withholding | 607 | $25.94 | −$15.7K |
| 2026-05-29 | Graven Christina M | EVP, Chief Strategy | A Grant / award | 1,346 | — | +$0 |
| 2026-05-29 | Carr Michael E Jr | EVP, General Counsel,Secretary | F Tax withholding | 245 | $25.94 | −$6.4K |
| 2026-05-29 | Carr Michael E Jr | EVP, General Counsel,Secretary | A Grant / award | 611 | — | +$0 |
| 2026-05-29 | Masick Michael Andrew | EVP/Pres., Americas | F Tax withholding | 276 | $25.94 | −$7.2K |
| 2026-05-29 | Masick Michael Andrew | EVP/Pres., Americas | A Grant / award | 611 | — | +$0 |
| 2026-05-05 | Enyard Angela S | SVP, Chief Accounting Officer | M Option exercise(deriv) | 207 | — | +$0 |
| 2026-05-05 | Enyard Angela S | SVP, Chief Accounting Officer | M Option exercise(deriv) | 419 | — | +$0 |
| 2026-05-05 | Enyard Angela S | SVP, Chief Accounting Officer | M Option exercise(deriv) | 258 | — | +$0 |
| Report Date | EPS Estimate | EPS Actual | Surprise |
|---|---|---|---|
| 2026-06-04upcoming | 0.32 | — | — |
| 2026-03-04 | 0.47 | 0.58 | +24.68% |
| 2025-12-04 | 0.48 | 0.47 | -1.46% |
| 2025-08-28 | 0.37 | 0.36 | -1.86% |
| 2025-06-05 | 0.34 | 0.31 | -9.77% |
| 2025-03-05 | 0.46 | 0.57 | +23.36% |
| 2024-12-05 | 0.49 | 0.55 | +12.24% |
| 2024-08-29 | 0.46 | 0.41 | -10.24% |
| 2024-06-05 | 0.42 | 0.56 | +34.10% |
| 2024-03-06 | 0.57 | 0.60 | +5.25% |
| 2023-12-06 | 0.51 | 0.50 | -1.37% |
| 2023-08-30 | 0.53 | 0.48 | -9.41% |
| 2023-06-07 | 0.43 | 0.43 | +0.66% |
| 2023-03-08 | 0.48 | 0.21 | -55.93% |
| 2022-12-07 | 0.55 | 0.47 | -14.16% |
| 2022-08-31 | 0.47 | 0.52 | +10.02% |